David Yurman Opens First Boutique on Michigan Avenue

by Katie Lee

New York City — David Yurman, a premier jewelry designer, opened its first boutique on Michigan Avenue on September 1, 2017. Situated on Chicago’s Magnificent Mile, the new boutique has a two-story historical façade that was maintained and restored to its original condition.

Conceived by the Yurmans, the boutique reflects the brand’s aesthetic and the family’s unique artistic expression. The entrance lobby features a heritage wall that visually narrates the Yurmans’ journey from art to jewelry with examples of David’s early sculptures and wearable art pieces alongside more current designs.

The boutique is 3,250 square feet and the store’s interior was inspired by the colors of the brand’s most iconic gemstones and the hues in Sybil Yurman’s paintings hung throughout the space. The store’s focal point is the central display column, featuring six cylindrical vitrines placed around a pillar of metal rods, reminiscent of the metal strands used in the crafting of jewelry. Other distinct features include a men’s jewelry area and a private salon.

David Yurman’s newest boutique is located at 919 North Michigan Ave., Chicago.

Founded by two artists, David and Sybil Yurman, in New York in 1980, artistic inspiration, craftsmanship and unconventional yet elegant designs are at the core of the David Yurman brand. David Yurman collections are available at 47 retail and concession locations throughout the United States, Canada, France and at over 350 locations worldwide.

SOURCE: David Yurman

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